Project Overview:

Together with my colleagues from artistic direction and marketing, we decided to design the Asteria mobile application. The goal was to create an intuitive and aesthetically pleasing experience centered around lithotherapy, focusing on holistic health and well-being through the use of healing stones and crystals.

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Objectives:

1. Interdisciplinary Collaboration: Work closely with artistic direction and marketing.
2. Create an intuitive and aesthetic app: Tailored for a diverse audience, centered on lithotherapy.
3. Project viability: Ensure it meets the needs of all stakeholders.

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Scope of Work:

• Collaborative Design: Developed a strong visual identity in collaboration with the artistic team.
• User Research & UI Design: Created personas, user flows, and conducted user testing.
• Interactive Prototypes: Produced high-fidelity prototypes with animations, and developed a design system.

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